Project Highlights:

Developed Gore-Tex #Send-Me Adventure Grant Facebook app using the Offerpop platform. This app encouraged users to submit their information along with the adventure they wanted to go on for a chance to win $5,000. Six stories were selected and users then voted on those top six entries. As a result of the campaign Gore-Tex email sign-ups were increased by 5% over their goal amount and their social audience increased by 7%.